In This Issue:

The Linkedin part of being
social on the web
Staff Favorites
Upcoming Workshops
Blog

The Linkedin part of being social on the Web

Barely a day goes by that a new Social Media site doesn’t surface. It’s impossible to keep up with all of them. But the question I’m asked by many small and mid-size businesses is not “should I use social media”, but

“How should I use social media most effectively for my business”?

The challenge is that there are so many choices of networks and mediums to engage in it can be difficult to decide where to focus your attention.

Linkedin has become the defacto standard in business for online networking. It is effectively the MySpace or Facebook of the professional world. It’s easy to setup, easy to use, and helps you stay connected with clients, prospects and colleagues. You can provide as much information about yourself or as little as you would like.

How does it work? Linkedin is built around the concept of your connections and creating an online network of those connections. You invite people to “join your network” and others reciprocate. You can also endorse & recommend others and they in turn, can do the same for you.

Intimidating at first? Perhaps.

But it’s also quite addictive. Linkedin, much like Facebook, “finds” people you might know. And it’s incredibly interesting who it turns up.

So, how can you use a tool like Linkedin to help your business? You can use your connections to help you:

• Stay connected to customers and clients by inviting them to join your network
• Get introduced to prospects you’d like to meet via the connections in your network
• Find good employees thru your network
• Find highly recommended vendors and suppliers
• Last, but not least, it can help you land a new career

So, if you don’t have a Linkedin account, go ahead and set one up. It’s really easy. Be sure to define the different elements of your profile too and you’ll soon see that you are all “Linkedin ”.

Malinda Pengelly
President

Add Malinda to your Linkedin Network>>
Join the Linked in BĒM Interactive Group>>

March 19, 2009 - 8:30am - 10:30am
Greensboro Chamber of Commerce

E-Networking - E-Connecting - E-Sales: Creative Ways to Build Your Business

Win A Treasure!

Attend Tech Thursdays each month and get a key to increase your chances of opening the Treasure Chest on March 19, 2009. Door prize valued at $500.

More Information >>

Want to get more insight into Google Analytics?

BEM Interactive will be holding a Google Analytics 101 seminar in April. Specific day and time will be announced the first week of April.

Seating will be limited.

If you are interested in joining us for this event, please send an email to: editor@beminteractive.com and you will be the first to be notified when registration opens.

Heather Dutch

For any woman who needs to know what clothing really looks great on them, this site is fantastic! You simply plug in your style preferences, measurements, and favorite designers/apparel brands and Ta-dah! You have at your fingertips, a quick list of clothing that would flatter and perfectly fit your body type.

Bridget LaPine

When I have free time, I love curling up with a good book. This site is wonderful because I can see what my friends are reading and also make recommendations and rate books that I’ve read. Sort of like an online book club!